Responsible for creating a visible image that can be used in media and print. Uses software and hand-rendering to design products that meet the needs of the client.
Primary Responsibilities
Meet with clients to establish a vision for a product or design.
Select colors, images, textures and shapes to create the layout.
Select the size and arrangement of the different elements.
Use computer software to create electronic versions of designs.
Employ color, type, illustration, photography, animation, and various print and layout techniques when designing project.
Develop material for web pages.
Design logos for products and businesses.
Develop signs and environmental graphics.
Produce credits after movies and programs.
Create promotional displays, packaging, and marketing brochures.
Develop the layout and production design of magazines, newspapers, journals, corporate reports, and other publications.
Meet with art directors to collaborate on design.
Perform research on competitors and market trends.
Collaborate with printers to select type of paper and ink.