Weber Shandwick is seeking a Vice President to join its Integrated Media capability and work on one of its biggest accounts that spans mainly across the Technology practice. The ideal candidate will have agency and some technology experience.
PRIMARY RESPONSIBILITIES:
- Develop overarching and tactical earned media strategies for account, including campaign activations, executive visibility, thought leadership and ongoing efforts
- Generate long-term plans and program recommendations for clients and oversee and play active part in execution
- Help generate creative and integrated ideas and opportunities, as part of planning
- Maintain daily client contact for all media executions
- Actively participate in an integrated agency team, as a PR representative with a focus on media results
- Develop KPI measurement strategy for campaigns and deliver on them
- Experience in placing technology, corporate/marketing brand and executive leadership stories
- Ability to multitask on a fast-paced account, providing one-off media POVs to clients' in a timely manner
- Account for quality control and review of client correspondence, proposals, press materials, messaging Q&As, etc.
- Lead media account team through activations, and develop jr. media talent on the team
- Attend account reviews and staff meetings - provide ongoing communications and feedback
- Participate in team staffing activities, including reviewing resumes and interviewing candidates
- Assist to with the leadership of of the agency media team by developing jr. media talent and providing strategic inputs across the group and accounts
Basic Qualifications:
- 8+ years public relations experience focusing on media relations in corporate/technology
- Bachelors Degree
- PR agency experience
Additional Qualifications:
- Proven media relations skills, including developing strategy, building and maintaining media relationships and pitching and landing stories
- Experience leading large scale, integrated activations and campaigns
- Strong writer - ability to craft messages and story narratives for both trade and consumer audiences
- Strong managerial skills - ability to manage and prioritize multiple work streams and staff
- Proven experience working within an IAT
- Strong presentation skills
- Must be proactive and flexible, a team player able to work in a fluid environment with changing priorities
- Proven skill in client strategy and team leadership
About Weber
Weber Shandwick is a leading global marketing and communications network that delivers next-generation solutions to brands, businesses and organizations in major markets around the world.
We push beyond category convention, pairing data-driven insights with creative prowess to deliver game-changing ideas that earn attention and drive business impact. We have a deep bench of talent across sectors and specialty areas, including brand and B2B marketing, healthcare marketing, change management, employee engagement, corporate reputation, crisis management, data and analytics, technology, public affairs, social impact and financial communications.
Led by world-class strategic and creative thinkers and activators, we have won some of the most prestigious awards in the industry. Weber Shandwick was named to Ad Age's A-List in 2020 and Best Places to Work in 2019. The firm earned 25 Lions at the 2019 Cannes Lions International Festival of Creativity.
Employees must be fully vaccinated against COVID-19 and, if hired, present proof of vaccination prior to start date, unless eligible for a medical or religious accommodation or other accommodation required under applicable law.
Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
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